Last updated: 13/06/2025

1. Who We Are

KitNDocs LTD, trading as Empathwise ("we," "us," or "our") is committed to protecting your privacy. We are a UK-based company developing empathy training solutions. This privacy policy explains how we collect, use, and protect your personal information when you use our website and services.

2. Information We Collect

We may collect the following types of personal information:

Contact Information: Name, email address, company name
Application Information: Information you provide when applying for our pilot program
Usage Data: How you interact with our website (via cookies and analytics)
Communication Data: Records of our communications with you

3. How We Use Your Information

We use your personal information for the following purposes:

To process your pilot program applications
To communicate with you about our services
To improve our website and services
To send you marketing communications (only with your explicit consent)
To comply with legal obligations

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on:

Legitimate Interest: For business communications and service improvement
Consent: For marketing communications
Contract: To provide services you've requested
Legal Obligation: To comply with applicable laws

5. Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except in the following limited circumstances:

Service providers who assist us in operating our website and conducting business
When required by law or to protect our rights
In connection with a business transfer or merger

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or resolve disputes. Generally:

Contact information: Retained while you're interested in our services
Marketing data: Until you withdraw consent
Application data: For the duration of the pilot program and evaluation period

7. Your Rights

Under UK GDPR, you have the following rights:

Access: Request copies of your personal data
Rectification: Request correction of inaccurate data
Erasure: Request deletion of your data
Restriction: Request limitation of processing
Portability: Request transfer of your data
Objection: Object to processing based on legitimate interests
Withdraw Consent: Withdraw consent for marketing at any time

To exercise these rights, please contact us at: privacy@empathwise.com

8. Cookies

Our website uses cookies to improve your experience and analyze usage. You can control cookie settings through your browser preferences. For more information, see our Cookie Policy.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

10. International Transfers

If we transfer your data outside the UK, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses.

11. Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13.

12. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated effective date.

13. Contact Us

If you have any questions about this privacy policy or our data practices, please contact us:

Email: privacy@empathwise.com
Company: KitNDocs LTD (trading as Empathwise)
Address: [Your UK Business Address]

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at: ico.org.uk

Privacy Policy